Why have a professional logo for your business? Think of any successful business. What is the one thing that follows that business everywhere they go? Their logo. It is on their website, business cards, marketing material, TV commercials, on the products themselves, etc… The logo is the one thing that is everywhere. If it isn’t professional and easy to recognize, it won’t serve you well. If there is one thing to spend money on as a business, it is the logo.